~ Latest Research Conducted By TomTom Reveals Remarkable Traffic Statistics in South Africa~
South Africa, Johannesburg: March 2011 – Traffic – The word that spawns feelings of hatred in any commuter and as part of everyday life may even leave you feeling helpless and demotivated. These feelings become clear whenever you visit Twitter or Facebook during morning and afternoon rush hour. It is with this global concern that TomTom the world’s leading provider of location and navigation solutions, today released their 2011 South African TomTom Traffic Survey results.
- 1. Businesses Lose Billions due to Traffic
The 2011 TomTom Traffic Survey states that 78% of 3.8 million drivers on Johannesburg roads are stuck in a severe traffic jam on a daily basis and it is these prolonged periods spent in traffic that cause drivers to become tired and demotivated:
- 342 000 are forced to cancel meetings due to traffic (10% of commuters)
- More than 40% of employees are late for work due to traffic jam
- 75% of this group experience high levels of stress during time spent in traffic.
- Nationally one quarter of drivers spend 45 minutes or more time in traffic
- In Gauteng one third of drivers spend 45 minutes or more time in traffic
Traffic congestion does not only affect an employee’s mental state, but employers lose R291.00 per employee per month due to time wasted in traffic on a daily basis. This figure accumulates to the loss of a staggering R 1.1 billion per month*.
- 2. Feelings of Hatred in Pulse-Racing Traffic
The 2011 TomTom Traffic Survey shows that commuters exposed to traffic on a daily basis, have a 64% increase in general stress levels and are mostly between 15 and 30 minutes late for work. For many drivers, traffic congestion has become inevitable – something they just can’t influence:
- 28% of overall respondents state that the emotion that resonates most with them when stuck in traffic congestion is ‘hatred’,
- 14% say ‘irritation / frustration’
- 13% say that ‘tension/stress’ is the strongest emotion experienced.
- 3. Children are stranded due to traffic
More than 435 000 children are stranded every day by commuters when they are late to collect their children due to unforeseen traffic jam. Stress experienced due to being late for traffic amounts to more than being witness to a fatal accident.
- 4. Concerns Arise that Increasing Congestion Affects The Environment
When respondents were asked what they thought the environmental impact would be if traffic was reduced by 15%, they reacted by stating the following:
- 96% of drivers thought this would have a positive effect and reduce air pollution
- 81% thought this would have a positive effect on noise pollution
- 74% of drivers thought traffic reduction would have a positive effect on rising global warming rate
HD Traffic and the TomTom Traffic Manifesto
Over the years, TomTom has been working on developing the very best traffic navigation system to help people get to their destination faster. TomTom can already reduce the journey times for individual TomTom drivers by up to 15% thanks to LIVE services which was launched in June 2010 and through the Traffic Manifesto initiative, by 10% of drivers using TomTom HD Traffic technology, the ‘collective effort’ will be able to help roads flow more effectively reducing the journey times for all commuters.
This survey shows that South Africa is no exception in the world traffic problems with more than 2.2 million people caught up in congestion daily. The TomTom HD Traffic navigation system combines the world’s most accurate traffic information with dynamic route guidance technology. HD Traffic information is the most accurate in the world. It covers more road kilometers on both secondary and main roads. This information is refreshed every two minutes.
For real-time traffic updates every two minutes visit: http://routes.tomtom.com
The 2011 TomTom Traffic Survey includes the participation of 962 respondents over the age of 18 all of whom currently live in South Africa. The results were accumulated over the months of November 2010 to January 2011.
TomTom commissioned this research through independent research agency Acentric Marketing Research Consulting to be able to understand the situation for people travelling on South African roads. The following key points were investigated and results are set out below:
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1.) Rounding applied to figures displayed.
2.) According to AMPS 2010B, there are 3,808,644 owners/users of vehicles who work full or part-time.
3.)No responsibility will be accepted for consequential losses if reliance is made on these figures. Only for illustration . Limitations possibly include: Sampling error (all samples have a certain amount of error – see the reported margin of error) and the assumption that the % of respondents late on any one work day can be used to estimate the probability of any one individual being late.