South Africans find out more about TomTom GPS online


On the Road Safety Blog we have added many blog posts referring to safe travel and a few of these have also included discussions on navigation and safety. In recent months we also found that there has been a significant increase in the GPS market for TomTom.

But what do online searches tell us?

I decided to investigate what people are searching for on Google and especially when they are searching for information about TomTom. Google Analytics provides very nice information about those “GPS” searches that brought online visitors to the Road Safety Blog.

The above summary provides insight on these keywords/ search phrases – and also tells us something about the information on navigation the road users might be interested in!

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